Blueline Surf & Paddle Co.

This week isostilo is hanging in Jupiter, Florida.  One can’t go to Florida and not be drawn to water activities.  My son conveniently lost his hat in the airport.  So Blueline Surf & Paddle Co. here we come!  I love surf shops and would love to call myself a surfer but no I just admire the hell of those that do!  I find surf shops to be a stylish haven.  The surf vibe is contagious and everything seems cooler when a surfer puts their stamp on it.  Their love of the water is all-encompassing.  Blueline offers everything you need to complete your beach needs.  It is also a hip place to hang.  There is an ice cream shop located next door and a tropical open air waterfront restaurant across the street called Guanabanas (more on this place later).  Blueline has rentals for paddle boarding, surfing, and kayaking.  One can also purchase a board if you are fully committed!  If you head to West Palm then pass through Jupiter.  The pier is a fun place to watch surfers, kite boarders, and meet a pelican.   The beach runs for miles and is dog friendly.  Here is what we eyed while strolling the shop.

Blueline Surf & Paddle
One stop shopping before the beach
Blueline
Effortlessly Cool
Blueline
All in on the day after scoring our basics needs
Blueline
Sweet Tunes
Blueline
For sitting outside my camper van while watching the surf
Blueline Accessories
All the necessities
Blueline
Vans does it best!
Blueline
Dreamer
Blueline
Found my flat bill lid with some pop

I am always on the hunt for great owner operated shops that do it well and have authenticity.  So check out Blueline Surf & Paddle Co. if you are in the area or online.  isostilo is a fan!